Google Webmaster Academy just launched (May 2012) and I have immediately added it to my list of Essential Web Marketing Tools because it is great introduction to web marketing for small business owners.
This tutorial style guide is for everyone: those new to web marketing, those who want a refresher, and those looking . . . → Read More: Web Marketing Tools: Google Webmaster Academy
There are three web marketing tools that I recommend people use , both to begin with and to keep coming back to. Not everyone wants to do this themselves, but it is still worth informing yourself by looking into these tools, because they will also help you choose the right person to do SEO . . . → Read More: 3 Essential Web Marketing Tools
Creating a sitemap makes sure that all your website pages are are indexed by search engines. This makes a sitemap a “must have” for SEO, because it helps make your website and content more visible on Google and other search engines, and helps newly published content get indexed rapidly.
I’ll show you how to . . . → Read More: How To Create A Sitemap
Publishing a sitemap is important for SEO and getting all your website pages indexed rapidly, and particularly when you add new content and you want it to be discovered fast, while it is still fresh and most interesting.
I’ll show you how with a small about of setting up, WordPress will generate, auto-update, and . . . → Read More: How To Submit WordPress Sitemap Updates – Automatically
WordPress has some great built in features to help your SEO, and one is that it can be set-up to create a WordPress sitemap, and automatically update and submit it whenever you add or update a page or blog post. This saves a lot of effort, and ensures that the search engines will . . . → Read More: How To Create A WordPress Sitemap
I first started using a URL shortener for sharing links on Twitter. Shortening a URL to leave space for the rest of a 140 character tweet was a godsend, but I realised they have other uses too (see below) so I began using them a lot.
But hang on, if Google and search engines . . . → Read More: Is A URL Shortener Bad For SEO?
Today I had a bit of a surprise when I checked into Google’s Webmaster Tools to see how theWebalyst.com was doing. A few things to add to the task list, such as some “page not found” errors, and then I noticed rather a lot of backlinks. Too many to be real, surely: 922 from . . . → Read More: SEO Heaven: How I Got 922 Dofollow Backlinks From A PR4 Website With A Single Blog Comment
Yesterday while fishing, my teenage son and I captured a swan (pictured right) and safely removed a hook from its eye. The swan was a full grown male we had met the previous outing. Apparently we were brave or foolish to do this, because I’m told swans are dangerous and can break a man’s . . . → Read More: A Fisherman’s Tale: The Swan, SEO Prospecting & SEO Beauty
Like me, I expect most website visitors hardly notice the title of most pages they visit, but page titles are still important for SEO, for two reasons:
Search engines such as Google use the title as an indication of the content of the page. When your page appears in search engine results, the title . . . → Read More: Beginners Guide To SEO 1: Web Page Titles