Don’t rely on Google for your website traffic. When you are typing “Where did my website traffic go?” into Google, remember I told you this back in 2012!
As everyone quickly learns, it takes more than just creating a website to get visitors, and more than getting website visitors to generate business. This is . . . → Read More: Where Did My Website Traffic Go: To Google!
Google Webmaster Academy just launched (May 2012) and I have immediately added it to my list of Essential Web Marketing Tools because it is great introduction to web marketing for small business owners.
This tutorial style guide is for everyone: those new to web marketing, those who want a refresher, and those looking . . . → Read More: Web Marketing Tools: Google Webmaster Academy
There are three web marketing tools that I recommend people use , both to begin with and to keep coming back to. Not everyone wants to do this themselves, but it is still worth informing yourself by looking into these tools, because they will also help you choose the right person to do SEO . . . → Read More: 3 Essential Web Marketing Tools
Google has introduced a monthly “account activity” report which allows you to see what data it has collected about you on all its services. That includes Google Search, Google+, Gmail, YouTube, Google Maps … actually its a very long list, so I’ll stop there!
This is an important development because Google recently forced all . . . → Read More: Google Account Activity Report – Track What Google Tracks About You!
I first started using a URL shortener for sharing links on Twitter. Shortening a URL to leave space for the rest of a 140 character tweet was a godsend, but I realised they have other uses too (see below) so I began using them a lot.
But hang on, if Google and search engines . . . → Read More: Is A URL Shortener Bad For SEO?
Yesterday while fishing, my teenage son and I captured a swan (pictured right) and safely removed a hook from its eye. The swan was a full grown male we had met the previous outing. Apparently we were brave or foolish to do this, because I’m told swans are dangerous and can break a man’s . . . → Read More: A Fisherman’s Tale: The Swan, SEO Prospecting & SEO Beauty
You probably already knew that getting nofollow-links from other websites doesn’t help your website’s SEO. I was never exactly sure what they did do though: What is the effect of this HTML attribute on Google’s web crawler algorithm? Well, Matt Cutts has in fact been very open about this, and I think what he . . . → Read More: Linking For SEO: What Does “nofollow” Do?