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"Expert advice and problems solved for small business including therapists, counsellors and practitioners. I provide solutions, support and training by phone, skype, and email, or in person." —Mark Hughes.

Why Implement Google’s +1 (plus-one) Button?

By markh, on August 22nd, 2011

Why implement Google’s +1 button? Well, if it brought more website visitors from Google search, that would be reason enough. But does it?

To do this it must influence search engine rankings (or SERP) for Google.

Does Google’s +1 (plus-one) Button Affect SERP?

Google have stated that people clicking on the +1 button . . . → Read More: Why Implement Google’s +1 (plus-one) Button?

Is A URL Shortener Bad For SEO?

By markh, on August 9th, 2011

I first started using a URL shortener for sharing links on Twitter. Shortening a URL to leave space for the rest of a 140 character tweet was a godsend, but I realised they have other uses too (see below) so I began using them a lot.

But hang on, if Google and search engines . . . → Read More: Is A URL Shortener Bad For SEO?

SEO Heaven: How I Got 922 Dofollow Backlinks From A PR4 Website With A Single Blog Comment

By markh, on June 6th, 2011

Today I had a bit of a surprise when I checked into Google’s Webmaster Tools to see how theWebalyst.com was doing. A few things to add to the task list, such as some “page not found” errors, and then I noticed rather a lot of backlinks. Too many to be real, surely: 922 from . . . → Read More: SEO Heaven: How I Got 922 Dofollow Backlinks From A PR4 Website With A Single Blog Comment

A Fisherman’s Tale: The Swan, SEO Prospecting & SEO Beauty

By markh, on April 25th, 2011

Yesterday while fishing, my teenage son and I captured a swan (pictured right) and safely removed a hook from its eye. The swan was a full grown male we had met the previous outing. Apparently we were brave or foolish to do this, because I’m told swans are dangerous and can break a man’s . . . → Read More: A Fisherman’s Tale: The Swan, SEO Prospecting & SEO Beauty

Beginners Guide To SEO 2: Web Page Descriptions

By markh, on April 18th, 2011

When you view a web page you will never see a web page description. So you may not even realise that web pages can be given a description, or realise how useful it can be. If you own a website you need to know that they are important for SEO, for the same reasons . . . → Read More: Beginners Guide To SEO 2: Web Page Descriptions

Beginners Guide To SEO 1: Web Page Titles

By markh, on March 8th, 2011

Like me, I expect most website visitors hardly notice the title of most pages they visit, but page titles are still important for SEO, for two reasons:

Search engines such as Google use the title as an indication of the content of the page. When your page appears in search engine results, the title . . . → Read More: Beginners Guide To SEO 1: Web Page Titles

Linking For SEO: What Does “nofollow” Do?

By markh, on March 2nd, 2011

You probably already knew that getting nofollow-links from other websites doesn’t help your website’s SEO. I was never exactly sure what they did do though: What is the effect of this HTML attribute on Google’s web crawler algorithm? Well, Matt Cutts has in fact been very open about this, and I think what he . . . → Read More: Linking For SEO: What Does “nofollow” Do?

SEO Myths and Misconceptions That Irk Matt Cutts

By markh, on February 8th, 2011

This is a lovely video from Matt Cutts on SEO. I’ve picked out the best bits underneath in case you don’t have time to watch it. He talks about the non-value of links from review websites and what matters and what doesn’t for SEO. He explains why web spam activity seemed quiet during 2010 and . . . → Read More: SEO Myths and Misconceptions That Irk Matt Cutts